I make viral videos
My videos have over 100 million views
Brands I've Worked with
I run Karen X, a creative agency that makes highly shareable commercials and viral videos. We work with brands and tech startups.
I provided the creative direction for the Beats by Dre global holiday campaign, a TV spot that premiered on the Thanksgiving Day football game. I've appeared in viral videos with Kylie and Kendall Jenner, Serena Williams, and Nicki Minaj.
When I'm not making videos for clients, I make them for fun. I learned to dance in a year, tilted the Streets of San Francisco, and created a new selfie trend.
How do you make a viral video?
Here are my 10 tips. Watch the 5 minute version. Or if you feel like geeking out, the 30 minute version.
Want us to make you a video?
Let's Talk
Viral Videos
It started with my video Donut Selfie, a technique for taking a new type of selfie. Beats by Dre hired me and used it as inspiration for the biggest campaign they'd ever done, promoting the Solo headphones and the newly released iPhone 6. The 60-second spot premiered on the Thanksgiving Day football game and features Kylie and Kendall Jenner, Serena Williams, Nicki Minaj... and me!
Viral Product Videos
My team makes videos designed to get people to share. We make ads that don't look like ads.
View Guarantees
After we film your video, we make sure it's seen by the right influencers and reporters. Most clients request 1 million+ views, depending on budget. We handle the marketing, PR, and distribution. We also A/B different of versions of your video to maximize conversions on your product.
360° videos
Snapchat
Personal Projects
I filmed myself learning to dance over the course of a year. The video went viral, with 5 million views. I got to go on the Queen Latifah Show and have spoken and danced at conferences like Google I/O, TedX, and Ignite.
Blog Posts
- 10 ways to make a video go viral (#1 Google result for "how to make a viral video")
- How to become a designer without going to design school (#1 Google result for "how to become a designer")
- Evolution of Magazine Covers (trended as #1 top recommended article on Medium)
Dance Videos
- Girl Learns to Dance in a Year (5 million views)
- Tilting the Streets of San Francisco (1 million views)
- Robot Breakfast (360k views)
Inspirational Videos
- Woman goes to the gym for 100 days (2 million views)
- Girl practices push-ups for 100 days (1 million views)
- Mom and daughter lose weight together (2 million views)
Art & Music
- Gravity Room, an illusion photo booth that makes people look like they're flying
- Paper Creations, colorful paper origami
- Awesome Baby Name, a funny hackathon project I made with Finbarr, used by over 400k people
- Bye Bye Excel and I, a goodbye song I wrote for my co-workers when I left Microsoft
Patents
- U.S. 20140019899 Location-Dependent Drag and Drop UI
- U.S. 20130091411 Document Data Entry Suggestions
- U.S. 20130339903 UI Differentiation Between Delete and Clear
Speaking
Popular topics include: How to Make a Viral Video, creativity, changing careers, and my Girl Learns to Dance in a Year video. I've spoken at Google I/O, Stanford, TedX, and many others.
To book me, contact me at hi [at] karenx [dot] com.
Say Hi
Business Inquiries:
hi [at] karenx [dot] com
Media Requests:
If you need hi-res images, help yourself to
these
If you want us to make you a commercial, please email. If you're looking for consulting on how to make your video go viral, you can book time directly on Clarity.
Facebook
Where I update most frequently - I'm hopelessly addicted
Snapchat
Add me: snapkarenx - I share behind-the-scenes on my video shoots
Instagram
Where I share my dance practice videos
Twitter
Don't use this much anymore, mainly just for self-promotional crap
YouTube
Less frequent, but better thought out videos
LinkedIn
This inbox is a black hole - email's a better way to get in touch
Medium
Darn it. It's so pretty, I've abandoned my own blog
